January 2013 Bulletin: Item 9

Website update

The website (http://ailarenla.org) continues to receive steady traffic. In a typical month, the site receives around 800 hits When conveners send a message or a Bulletin, the number of visitors more than doubles. Apart from the homepage, the most visited pages in the year 2012 were as follows:

  • Tribute page for Richard Pemberton (almost 900 views)
  • Publications page (almost 600 views)
  • Article by Jo Mynard on the role of the learning advisor (550 views)
  • Article by Lucy Cooker on Q Methodology (500 views)
  • Article by Manuel Jiménez Raya on the EuroPal project (490 views)

The site has received visitors from 116 different countries in 2012. The top ten are:

  • United Kingdom: 933 visitors
  • Poland: 665 visitors
  • United States: 536 visitors
  • Japan: 474 visitors
  • Spain: 321 visitors
  • Turkey: 256 visitors
  • Mexico: 246 visitors
  • Hong Kong: 236 visitors
  • Algeria: 206 visitors
  • Malaysia: 176 visitors

Users access the site either through a link in an email sent by the conveners, or by using a search engine. The top search terms that brought visitors to the site in 2012 were variations of the terms “learner autonomy”, “self-access” and “learning advisor”. Names of people also bring visitors to the site, for example almost 100 people searched for “richard pemberton” and found the tribute page on the website.

In 2008, in an attempt to foster interactivity between readers, the comment feature was added to each of the pages. Although there have been a few comments, this feature is largely unused. Blog comments, Facebook, Linked In or Twitter might be a more natural way to foster interactivity than the actual webpage.

This data indicates that:

  1. The website is accessed frequently and is worth maintaining
  2. The website should continue to feature people on the site as this brings further visitors.
  3. The articles in LALL are accessed frequently and should continue to be published.
  4. The search terms used when people find the website suggest that learner autonomy, self-access and advising are fields of general interest.
  5. Links in emails from the conveners result in substantially increased traffic

Jo Mynard

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